I redesigned the about page for the College of Environmental Design. The original page was a generic list that was not attractive and did not get users to navigate throughout the website. It was prominently text heavy and difficult to read
To make it more aesthetically please I made a tile layout that shows more information at once. I also used a side bar to introduce relevant links. Google Analytics analysis shows that this page had a substantial increase in click through response in 2015 compared to 2014.
Original about page: